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Secretariat for the Convention of Biological Diversity

CBD worshop series ; Arctic regionsCBD worshop series ; Arctic regions

Conservation of the biodiversity and cultural identity, e-marketing and web technologies

mardi 27 novembre 2007, par Olivier Pessin, Sylvie Blangy


Indigenous Communities, Tourism and Biodiversity Workshop Series : New Information and Web-based Technologies

The Secretariat for the Convention of Biological Diversity has launched a global initiative entitled “Indigenous Communities, Tourism and Biodiversity Workshop Series : New Information and Web-based Technologies”. The first workshop for the Arctic region, was organized in Quebec, Canada at the Station Touristique Duchesnay, from November 19 to 21, 2007 www.sepaq.com/ct/duc/en/
Similar workshops will be organized in Latin America, Africa and Southeast Asia, with a focus on forest basins, islands and mountains.

For this first edition the Secretatiat of the Convention on Biological Diversity has gathered representants from five Arctic countries ; Canada, Finland, Sweden, Russia, Mongolia, USA (Alaska). They are indigenous leaders in tourism, entrepreneurs, aboriginal tourism association executive directors or presidents, experts in ecotourism and web based technologies. This particular workshop aimed at :
• Building capacity on areas of interest to indigenous and local communities and in particular with regards to the use of web based technologies and tools for marketing purposes ;
• Promoting and exchanging knowledge on bio-diversity tourism in the Arctic region and marketing special interest tourism through the web and in order to better position products for sustainability and conservation ;
• Testing and assessing CBD and other web tools available to indigenous and local communities, refining needs assessments for future training workshops in this series.

Thanks to the SAS² techniques, new assessment tools, grids, and list of indicators in marketing and biocultural diversity have been collaboratively developed and can be improved and used again by the participants in their own community and regional projects.

However, the set of tools are still in their draft version and needs to be refined and tested and the participants have collectively decided to make them available later to a wider audience when completed.

If you are interested in accessing this information (draft version) and to participate in their testing, please contact Sylvie Blangy at sblangy@connect.carleton.ca .

Some of the participants’ photos are available online at here.

Best regards

Sylvie Blangy and Olivier Pessin



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